Express trust and solidity without resorting to the traditional symbols of law.
Adriana Tiengo
Visual identity for an attorney, from the symbol and typography to its use on stationery, stamp, signage and cards.
- Area
- Visual identity
- Industry
- Law and legal consulting
- What we did
- Symbol and logotype · Color palette · Typography · Brand versions · Brand applications
- When
- October 2025
Adriana Tiengo's identity was designed to represent her professional practice and the way she works.
The concept sought to express trust and solidity without resorting to the traditional symbols of law, proposing a more current and distinctive visual language.
Combine seriousness and approachability, a firm brand that does not push people away.
Build a timeless, direct symbol, with no excess, that worked on stationery, stamp, signage and cards.
- Symbol and logotype
- Green, black and brown versions
- Color palette
- Typography
- Brand applications
The symbol, stroke by stroke
The symbol
The symbol was drawn to be timeless and direct, with no excess. Its form conveys balance and trust, reinforced by the chosen typography, firm but approachable, which reveals the seriousness of the law without losing closeness to people.
Colors and typography
#6F4E37Brown
#DFB793Sand
#123223Dark green
#8EA69BSage green
#404040Graphite
Fogle
Headlines and highlights, with modern strokes that convey authority
Inter
Running text and secondary information, for legibility in digital and print
The pieces
The result is a brand that combines seriousness and approachability and gives Adriana Tiengo a presence of her own in the legal field.
The identity came with a manual covering the symbol, palette, typography, versions and applications on stationery, stamp, signage and cards.
